PEPSICO®

Starry Fizz Fest

The Starry Fizz Fest is an irreverent and slightly absurd take on hoops competition that adds a twist of Lem and Lime to classic basketball games. 

Bringing hoops themed culture-bombs to halftime, tailgates, and college campuses inviting everyone to get Fizzy competing for amazing prizes and experiences including the first-ever “NIL-ish” deal all care of Starry.

Role: Senior Experiential Producer, Senior Project Manager

Client: PEPSICO- STARRY

Created in 2024

Starry

NBA All-Star Weekend

Starry Fizz Fest Final

Revolt World

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